A whopping 59 percent of all online traffic — not just dating sites — is generated by bots, according to the tech analyst firm, Are You a Human. Spammers are using them to lure victims on Tinder, according to multiple studies by Symantec, the computer security firm.Whether you know it or not, odds are you've encountered one. "The majority of the matches are often bots," says Satnam Narang, Symantec’s senior response manager. Keeping the automated personalities at bay has become a central challenge for software developers.It’s the dirtiest secret of the $2 billion online dating business and it stretches far beyond Ashley Madison."They're not the only ones using fake profiles," says Marc Lesnick, organizer of i Date, the industry's largest trade show. in mechanical engineering design from Stanford, Conru is among the smartest and most respected people in the online dating business."If I wanted to boost our revenue and move to the Cayman Islands, we could probably double our revenue simply by using bots," he says."And our bots would kick ass."he fact that AI con artists are up to such tricks isn't surprising or new.With a Google image search, one of the women turns out to be pornstar Megan Summers. Any number of spammers and hackers might have created the profile with Summers' photo; it could be a housewife using the likeness to boost her appeal or conceal her identity. "It's a daily slog, going through hundreds of accounts every day evaluating them and deactivating them," he says.
When he saw an ad for the dating site Ashley Madison, which boasted 36 million members and the tagline, "Life is short, have an affair," he decided to check it out. Everyday, he received more of these come-ons — until he finally said, "Fuck it." "I'm like, ' Hey, all these women want to talk with me,'" he recalls. As anyone who's dated online knows, this is not entirely unusual. "I just figured they're not interested anymore," Russell says.Internal documents leaked during the Ashley Madison hack detail how, according to a 2013 email from managing director Keith Lalonde to then-CEO Noel Biderman, the company improved sex machine production for "building Angels enmass [sic]." This was done, Lalonde wrote, because the staff was getting "writers block when making them one at a time and were not being creative enough." (Reps for Ashley Madison did not return requests for comment).According to leaked emails, to create the bots, the staff utilized photos from what they described as "abandoned profiles" that were at least two years old."' Let me go ahead and put in my credit card information.'"Russell paid $100 for 1,000 credits, which he could spend on sending replies or virtual gifts. After a few months of rejection, he didn't bother to log back on Ashley Madison again.
Last July, he found out that he wasn't the only one getting the silent treatment.
"It's really difficult to find them," says Ben Trenda, Are You Human's CEO.